Episode 15 – Marketing Showdown: The Xbox One vs The PlayStation 4 

The trilogy concludes with today’s episode!

Our trilogy of episodes concludes with the lessons Sony learned from the disastrous launch of the PlayStation 3 allowing them to find huge success with the PlayStation 4… …and Microsoft failing to learn the same lessons from the botched launch of the Xbox One, leading to a situation today where the once-valuable Xbox brand is now permanently tarnished while the PlayStation brand is still riding high.

It’s all about marketing, and it’s all here on The Marketing Gateway!


The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: https://www.youtube.com/@TheMarketingGateway

Copyright 2025, The Research & Planning Group, Inc.

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