Episode 134 – Do Promotional Sponsorships Actually Work?

Any sports teams want to put The Marketing Gateway on their jersey?

Maybe one day you’ll see our logo on a field?

This month we don’t have a specific plug, we just ask that you look into your local animal rescues and donate what you can, whether it be time, money, or resources. Your local animals thank you!

SOURCES

https://ussoccerhistory.org/ASHA/ASHA/saintlouis.html

https://stlsoccernews.com/history/

https://www.semissourian.com/sports/scottrade-buys-naming-rights-to-st-louis-arena-1167352

https://en.wikipedia.org/wiki/Savvis https://www.irs.gov/charities-non-profits/advertising-or-qualified-sponsorship-payments

https://www.ftc.gov/news-events/news/press-releases/2009/10/ftc-publishes-final-guides-governing-endorsements-testimonials

https://www.ftc.gov/business-guidance/advertising-marketing

https://foresightstrategy.com/wp-content/uploads/2025/04/FS-WhitePaper-SponsorshipMarketing.pdf

https://www.sponsorpulse.com/insights/the-definitive-guide-to-measuring-sponsorship-success-for-brands

rs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: https://www.themarketinggateway.com

Copyright 2025, The Research & Planning Group, Inc.

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *